Very Demure, Very Mindful: Unpacking TikTok’s New Favorite Ethos of Femininity
Have you ever wondered why certain social media trends captivate us so much? If so, you’re not alone. These new trends often tap into deeper emotional and societal currents, offering a reflective look at evolving norms. One such trend captivating TikTok users is “very demure, very mindful.”
The Rise of the Demure Ethos
In an online world that often emphasizes excess and extravagance, a new minimalist and refined approach is taking shape. This ethos of being “very demure, very mindful” has quickly gained traction, moving away from the flashy and towards the understated.
The Shift from “Hot Girl Summer” to “
Demure Femininity”
For years, phrases like “hot girl summer” have dominated social media, pushing a narrative of boldness and assertive confidence. However, there’s a noticeable shift as many women are leaning towards a more composed and modest form of expression.
The Role of Jools Lebron
At the forefront of this trend is TikTok content creator Jools Lebron. With over 1.2 million followers, Lebron has become an influential voice advocating for a demure and mindful approach to femininity. Her tagline, “very demure, very mindful,” is now a rallying cry for many women seeking to redefine what it means to be feminine in the digital age.
Understanding “Demure” in Today’s Context
One might wonder, what does it really mean to be demure today? Lebron provides a consistent and nuanced perspective on this.
Workplace Etiquette
Lebron often uses her platform to share practical tips on maintaining a consistent and respectful persona in professional environments. For instance, she emphasizes that the professional image one presents in an interview should be maintained consistently throughout their job tenure.
“The way I came to the interview is the way I go to the job. A lot of you girls go to the interview looking like Marge Simpson and go to the job looking like Patty and Selma. Not demure.”
Practical Applications in Various Scenarios
Beyond the workplace, Lebron’s philosophy extends into other areas of life. From managing family travel to recovering lost items at a bar, she provides guidance on maintaining composure and self-respect. Even in bustling and vibrant environments like the Las Vegas Strip, Lebron advises showing moderation.
“Show a little chee chee, not too much.”
The Underlying Satire
What makes Lebron’s content notably captivating is its subtle satire. Though her advice might seem sincere at first glance, there’s a humorous layer that critiques the societal expectations placed on women.
A Clever Commentary
Lebron’s content isn’t just about providing tips; it’s also a reflection and critique of the pressure on women to appear ladylike. This sharp commentary resonates with many, leading them to question and reflect on traditional notions of femininity.
Parallels with “Quiet Luxury”
The obsession with “quiet luxury” among Gen Z is another trend that draws a parallel with the demure ethos. High-end brands no longer flaunt their logos; instead, they opt for understated elegance. Lebron takes this to another level, often humorously showing how one can remain demure in everyday scenarios, like a trip to CVS while nursing a hangover.
“Ladies, let’s be mindful while we’re at the CVS. This is not the Met Gala.”
A Broader Social Reflection
The rise of the “very demure, very mindful” ethos hints at broader societal reflections and shifts happening among younger generations.
Youthful Rebellion or Realignment?
Is this shift a form of rebellion against the brash and outspoken trends of previous years, or is it a realignment toward more thoughtful and deliberate expressions of self? The answer might lie somewhere in between.
A Table of Comparative Trends
Below is a table comparing previous bold trends with the emerging mindful ethos:
| Trend Aspect | Previous Trends (e.g., Hot Girl Summer) | Current Demure Ethos (e.g., Very Demure, Very Mindful) |
|---|---|---|
| Fashion Style | Bold, Loud, Eye-catching | Minimalist, Understated, Elegant |
| Social Behavior | Outspoken, Assertive | Composed, Reflective |
| Social Media Content | Flashy, Attention-grabbing | Mindful, Thought-provoking |
| Influential Figures | Celebrities, Pop Culture Icons | Thought Leaders, Thoughtful Content Creators |
Embracing Individuality
While trends like “very demure, very mindful” gain popularity, it’s essential to remember that they are not one-size-fits-all. Individuality should still be at the core of personal expression.
Mindful Considerations
Before adopting any trend, reflect on what feels authentic to you. Does being demure resonate with your inner self, or are you drawn to more outspoken forms of expression? The key is to embrace whatever feels most genuine.
Finding a Balance
Personal expression often lies in finding a balance between conflicting trends. You can appreciate the demure ethos in certain situations while still enjoying moments of boldness. The two aren’t mutually exclusive.
The Future of Femininity
As social media continues to evolve, so will the narratives around femininity. The “very demure, very mindful” ethos is just one iteration of a broader, ever-changing conversation about what it means to be a modern woman.
Fluid and Dynamic
Femininity is not static; it’s fluid and dynamic, shaped by cultural, social, and individual factors. Trends like these are a snapshot in time, reflecting current attitudes and values.
Encouraging Thoughtful Engagement
Ultimately, trends should encourage thoughtful engagement rather than blind adherence. Whether you find value in the demure ethos or prefer another form of expression, staying true to yourself should always be the guiding principle.
Your Takeaway
In a world increasingly defined by social media trends, the “very demure, very mindful” movement stands out for its nuanced take on femininity. Spearheaded by Jools Lebron and embraced by millions, it offers a reflective and often satirical commentary on the pressures women face to conform to certain societal norms.
Finding Your Path
As with any trend, the most important aspect is to find what resonates with you personally. Whether you adopt a demure and mindful approach in your life or forge a different path, authenticity remains key.
Engaging with the Trend
Reflect on how this new ethos aligns with your values and lifestyle. Use it as an opportunity to engage with broader questions about social norms, individual expression, and societal expectations.
Final Thoughts
In the evolving landscape of social media, the “very demure, very mindful” ethos serves as both a critique and a celebration of the multifaceted nature of femininity. Its popularity underscores a growing desire for more reflective and meaningful forms of self-expression in the digital age. So, as you navigate these trends, always remember to honor your true self in every step you take.
